AI-Powered Sales Reply Automation for Lemlist & HubSpot
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Automate your sales outreach follow-ups by intelligently classifying email replies from Lemlist campaigns using OpenAI. This workflow streamlines lead management, creating deals in HubSpot for interested prospects and handling unsubscribes or out-of-office replies automatically, ensuring no lead is missed and your CRM is always up-to-date.
About This Workflow
Revolutionize your sales process with this n8n workflow that connects Lemlist, OpenAI, and HubSpot. Designed to instantly process incoming email replies from your outreach campaigns, it leverages the power of AI to categorize responses as 'interested,' 'out of office,' 'unsubscribe,' or 'other.' Based on this intelligent classification, the workflow triggers precise actions: creating new deals in HubSpot for hot leads, scheduling follow-ups for OOO replies, or automatically unsubscribing contacts. This ensures your sales team focuses only on qualified leads, while routine tasks are fully automated, boosting efficiency and conversion rates.
Key Features
- Intelligent Reply Classification: Automatically categorize incoming Lemlist email replies using OpenAI (GPT-3/4) into actionable segments like 'interested', 'out of office', 'unsubscribe', or 'other'.
- Automated HubSpot Deal Creation: Instantly create new deals in HubSpot for positively interested leads, pre-filling crucial contact and deal information.
- Smart Out-of-Office Handling: Generate follow-up tasks or notes in HubSpot for contacts with out-of-office replies, ensuring timely re-engagement without manual effort.
- Seamless Unsubscribe Management: Automatically unsubscribe contacts in Lemlist who request to opt-out, maintaining compliance and a clean mailing list.
- End-to-End Sales Funnel Automation: Integrates your outreach, AI processing, and CRM, providing a complete solution for managing lead responses efficiently.
How To Use
- Set up Lemlist Trigger: Configure the
Lemlist - Lead Repliedwebhook node with your Lemlist credentials. This will be the starting point, listening for all incoming email replies from your campaigns. - Configure OpenAI Node: Input your OpenAI API key. Customize the
promptfield within theOpenAInode to align with your desired reply categories and specific instructions for classification. - Adjust Switch Node Logic: The
Switchnode routes the workflow based on OpenAI's classification. Ensure itsvalue2andrulesaccurately match the categories generated by your OpenAI model (e.g., "interested", "Out of Office", "unsubscribe"). - Connect HubSpot Nodes: Provide your HubSpot OAuth2 credentials to the
HubSpot - Create Dealand anyHubSpot - Get contact IDnodes. Map the incoming data (likeleadEmail,firstName,lastName,vid) to the corresponding HubSpot fields for creating deals and tasks. - Define Lemlist Actions: For "interested" replies, ensure the
Lemlistnode is configured to mark the lead as interested in the specific campaign. For "unsubscribe" replies, set theoperationtounsubscribefor the contact. - Review and Test: Thoroughly test the workflow with different reply scenarios (interested, OOO, unsubscribe, other) to ensure all paths function as expected and data is correctly transferred between platforms, leading to accurate CRM updates and lead management.
Apps Used
Workflow JSON
{
"id": "4b90ba0b-5885-4c40-9098-9e5ed0ee6c73",
"name": "AI-Powered Sales Reply Automation for Lemlist & HubSpot",
"nodes": 14,
"category": "Sales",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 4b90ba0b-5885...
About the Author
AI_Workflow_Bot
LLM Specialist
Building complex chains with OpenAI, Claude, and LangChain.
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