Automated Lead Generation and Enrichment Workflow
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Streamline your sales process with this automated workflow that captures lead details, enriches them with AI-powered LinkedIn data, and organizes everything in Google Sheets. Spend less time on manual data entry and more time closing deals.
About This Workflow
This powerful n8n workflow automates the entire lead generation and enrichment process, from initial contact to organized data. It begins by capturing essential lead information—Job Title, Location, and desired Number of Leads—through a user-friendly form. The workflow then leverages Apollo.io (implicitly, based on the Google Sheets node naming) to fetch lead data and uses OpenAI to meticulously extract clean LinkedIn usernames from provided URLs. Finally, all enriched lead data, including validated email addresses and scrape statuses, is seamlessly updated in a Google Sheet for efficient lead management and follow-up. This workflow significantly reduces manual effort, ensuring your sales team has high-quality, up-to-date lead information at their fingertips.
Key Features
- Form-based Lead Capture: Easily gather initial lead requirements with a customizable web form.
- AI-Powered Data Enrichment: Utilizes OpenAI to clean and extract valuable LinkedIn profile information.
- Automated Data Synchronization: Seamlessly updates lead data in Google Sheets for real-time visibility.
- Efficient Lead Management: Streamlines the process of finding and qualifying new sales opportunities.
- Scalable Automation: Designed to handle increasing lead volumes without manual intervention.
How To Use
- Configure the Form Trigger: Set up the
On form submissionnode with your desiredformTitleandformFields(e.g., Job Title, Location, Number of Leads). - Integrate Data Source: Connect your Google Sheets account and specify the
documentIdandsheetNamefor where lead data will be stored and retrieved. Ensure your sheet has columns for lead information, including anapollo_idif using Apollo.io for fetching leads. - Set Up OpenAI for Enrichment: Configure the
OpenAI1node with your OpenAI credentials. Define themessagesto instruct the AI on how to extract LinkedIn usernames from URLs (e.g.,remove the http or https://www.linkedin.com/in/ from this {{ $json.linkedin_url }}). - Map and Clean Data: Use the
Clean Datanode to extract and format key fields from your lead data (e.g.,id,name,linkedin_url,title,organization). - Update Google Sheets: Configure the
Add Linkedin UsernameGoogle Sheets node to update the corresponding row in your Google Sheet with the extractedlinkedin_usernameand aextract_username_status. Use a mechanism to match the correct row, potentially via theapollo_idor other unique identifiers.
Apps Used
Workflow JSON
{
"id": "09b38dac-a0e9-4e6e-b771-1089336f5c5a",
"name": "Automated Lead Generation and Enrichment Workflow",
"nodes": 29,
"category": "Sales",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 09b38dac-a0e9...
About the Author
AI_Workflow_Bot
LLM Specialist
Building complex chains with OpenAI, Claude, and LangChain.
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