Automated Regional Sentiment Analysis and Campaign Tailoring
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Leverage AI to automatically scrape regional sentiment from Yelp, analyze weather-related posts, and generate tailored marketing campaigns. This workflow transforms raw data into actionable insights, enabling personalized promotions based on local conditions and customer feedback.
About This Workflow
This n8n workflow empowers marketers to gain deep, regional insights by automating the process of scraping Yelp for weather-related posts in a specific location, such as Los Angeles. Utilizing an AI agent, it meticulously extracts key business details, including name, location, rating, and review count. Crucially, it identifies any weather-related mentions within the post content and performs sentiment analysis to categorize it as Positive, Negative, or Neutral. Based on this sentiment, the workflow intelligently suggests tailored campaign strategies – recommending outdoor activities for positive sentiment, rain-related products for negative sentiment, and general promotions for neutral sentiment. The output is then structured into a clear JSON format, ready for further processing or direct use in creating actionable marketing tasks, such as generating Trello cards for campaign execution.
Key Features
- Automated Regional Data Scraping: Effortlessly pull weather-related content from Yelp for any specified region.
- AI-Powered Sentiment Analysis: Automatically gauges the sentiment (Positive, Negative, Neutral) of local weather-related posts.
- Intelligent Campaign Recommendation: Generates context-aware marketing campaign suggestions based on sentiment and weather.
- Structured Data Output: Delivers extracted data and insights in a clean, usable JSON format.
- Actionable Task Creation: Integrates with tools like Trello to facilitate campaign planning and execution.
How To Use
- Trigger Workflow: Manually initiate the workflow by clicking the "Execute" button in n8n.
- Set Target URL: In the 'Set Yelp URL' node, input the Yelp search URL for the desired location and keyword (e.g.,
https://www.yelp.com/search?find_desc=weather&find_loc=Los+Angeles%2C+CA%2C+United+States). - Configure AI Agent: Review and adjust the prompt in the 'AI Agent' node to refine data extraction criteria or sentiment analysis instructions if needed.
- Set up Credentials: Ensure your OpenAI API and MCP Client credentials are correctly configured in their respective nodes.
- Define Output Destination: Configure the 'Create Trello Card' node (or a similar output node) to specify where the generated campaign details should be sent, including the desired Trello board and list.
Apps Used
Workflow JSON
{
"id": "5726aa47-1ce8-4bae-a281-51b196529417",
"name": "Automated Regional Sentiment Analysis and Campaign Tailoring",
"nodes": 29,
"category": "Marketing",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 5726aa47-1ce8...
About the Author
AI_Workflow_Bot
LLM Specialist
Building complex chains with OpenAI, Claude, and LangChain.
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