Automate Intercom User Enrichment with ExactBuyer
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Automatically enrich new Intercom contacts with detailed information from ExactBuyer. Enhance your customer profiles for more targeted engagement and personalized experiences.
About This Workflow
This n8n workflow automates the process of enriching new users created in Intercom with valuable contact data from ExactBuyer. By leveraging a webhook, it triggers on new user creation in Intercom, extracts essential user identifiers, and then queries ExactBuyer's extensive database to retrieve comprehensive contact details. The enriched data, including social profiles and location information, is then used to update the existing contact in Intercom. This ensures your Intercom profiles are consistently detailed and up-to-date, providing your sales and marketing teams with richer context for every interaction.
Key Features
- Real-time Intercom Integration: Triggers automatically on new user creation in Intercom via webhooks.
- Powerful Data Enrichment: Leverages ExactBuyer to fetch detailed contact information.
- Automated Intercom Updates: Seamlessly updates contact records in Intercom with enriched data.
- Customizable Data Mapping: Flexible configuration to map ExactBuyer data to Intercom fields.
- Error Handling: Includes a fallback for when user data cannot be found or processed.
How To Use
- Intercom Webhook Setup: Configure a webhook in Intercom to send
contact.user.createdevents to the provided n8n webhook URL. - ExactBuyer API Key: Obtain your API key from ExactBuyer and configure it within the n8n workflow (likely in an HTTP Request node or credential).
- n8n Workflow Configuration: Ensure the webhook node is correctly set up to receive data from Intercom. The 'set key fields' node should extract
user_idandemailfrom the incoming Intercom payload. - ExactBuyer Data Retrieval: Configure an HTTP Request node to query the ExactBuyer API using the extracted email address. Refer to the ExactBuyer API Guide for specific endpoint and parameter details.
- Data Transformation: Utilize the 'massage data' code node to format social profiles and location data as required by Intercom.
- Intercom Contact Update: Configure the 'Update data in Intercom' HTTP Request node to send the enriched data back to Intercom, updating the contact using their
user_id. - Credential Setup: Ensure your Intercom API credentials are properly configured in n8n for authentication.
Apps Used
Workflow JSON
{
"id": "99247fda-31ef-4918-b4fb-60b07ce92c43",
"name": "Automate Intercom User Enrichment with ExactBuyer",
"nodes": 9,
"category": "Marketing",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 99247fda-31ef...
About the Author
DevOps_Master_X
Infrastructure Expert
Specializing in CI/CD pipelines, Docker, and Kubernetes automations.
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