Lead Qualification and Enrichment Workflow
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Qualify leads from a form submission using email verification and MadKudu scoring, then notify via Telegram.
About This Workflow
This workflow automates the process of lead qualification. It starts with a form submission, verifies the email address using Hunter, scores the lead's potential using MadKudu, and then conditionally sends a notification to a Telegram chat if the lead meets certain criteria.
Key Features
- Form Trigger: Captures lead information from a web form.
- Email Verification: Uses Hunter to validate the email address for deliverability.
- Lead Scoring: Leverages MadKudu to assess the lead's fit based on company and individual data.
- Conditional Notification: Sends alerts to a specified Telegram chat for high-scoring leads.
- No-Op Nodes: Gracefully handles invalid emails or leads that don't meet the score threshold.
How To Use
- Form Trigger: Configure the
n8n Form Triggerwith your desired form fields. The example uses a single field for 'What's your business email?'. - Email Verification: The
Verify email with Hunternode takes the email from the form trigger. Ensure you have your Hunter credentials set up. - Email Validation Check: The
Check if the email is validnode uses thestatusfrom the Hunter node. If the status is not 'valid', theEmail is not valid, do nothingnode is executed. - MadKudu Scoring: If the email is valid, the
Score lead with MadKudunode is executed. This node calls the MadKudu API to get a lead score and properties. Ensure you have your MadKudu credentials configured. - Customer Fit Check: The
if customer fit score > 60node checks if thecustomer_fit.scorefrom MadKudu is greater than 60. - Telegram Notification: If the score is above 60, the
Telegramnode sends a message to the configured chat ID. Update thechatIdparameter in the Telegram node with your desired chat ID and ensure your Telegram credentials are set. - Uninteresting Leads: If the score is not above 60, the
Not interesting enoughnode is executed, performing no further action.
Apps Used
Workflow JSON
{
"id": "7cb5f4d5-7e95-4ea6-b018-240b4430de79",
"name": "Lead Qualification and Enrichment Workflow",
"nodes": 7,
"category": "Marketing",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 7cb5f4d5-7e95...
About the Author
DevOps_Master_X
Infrastructure Expert
Specializing in CI/CD pipelines, Docker, and Kubernetes automations.
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