Pipedrive Automated Company & Ideal Buyer Lead Enrichment
detail.loadingPreview
Automatically enrich new Pipedrive organizations with comprehensive company data from Datagma and identify ideal buyer leads within those companies, adding them as new contacts with validated emails and job titles.
About This Workflow
Supercharge your Pipedrive CRM with this powerful n8n workflow that transforms new organization entries into fully enriched profiles and qualified leads. When a new company is added to Pipedrive, this automation springs into action, pulling extensive company data like funding, website traffic, industry, and address from Datagma. But it doesn't stop there. It intelligently scans the company's employees, identifies individuals matching your ideal buyer persona (e.g., Sales Heads or Directors), finds their verified email addresses, and automatically creates them as new contacts within Pipedrive, linked to their respective organizations. This ensures your sales team always has up-to-date company intelligence and a steady stream of highly relevant prospects, all without manual data entry.
Key Features
- Pipedrive-Triggered Enrichment: Automatically starts when a new organization is added to Pipedrive.
- Comprehensive Company Data: Enriches Pipedrive organizations with funding, traffic, industry, LinkedIn URL, website, employee count, and address using Datagma.
- Intelligent Lead Identification: Filters employees to find ideal buyer personas (e.g., Sales Leaders) based on job title and scoring.
- Verified Email Discovery: Utilizes Datagma to find and validate professional email addresses for identified ideal buyers.
- Automated Contact Creation: Adds qualified leads as new person contacts in Pipedrive, pre-populating their name, email, job title, and LinkedIn URL, linked to the enriched organization.
How To Use
- Pipedrive Trigger: Set up the "Pipedrive Trigger - New Company Created" node with your Pipedrive credentials. Ensure the webhook is correctly configured in your Pipedrive account to trigger on new organization additions.
- Datagma Credentials: Configure your Datagma API key as a "Query Auth" credential for both "Datagma - Enrich Company" and "Datagma - Find Emails" nodes.
- Define Ideal Buyer Persona:
- In the "Datagma - Enrich Company" node, modify the
employeeTitlequery parameter to specify the job titles of your target roles (e.g.,(head of OR director) AND (marketing)). - In the "If lead is Ideal Buyer" node, adjust the
jobTitlecondition to match keywords relevant to your ideal buyer (e.g.,marketing,product,engineering). You can also refine theemployeeCompanyScorethreshold if applicable.
- In the "Datagma - Enrich Company" node, modify the
- Pipedrive Credentials: Ensure all Pipedrive nodes ("Pipedrive - Enrich Organization" and "Pipedrive - Add Person") are configured with the correct Pipedrive API credentials.
- Activate Workflow: Save and activate the workflow to start automatically enriching new companies and generating leads.
Apps Used
Workflow JSON
{
"id": "2ed8e80b-3e36-442f-a34f-1979db786464",
"name": "Pipedrive Automated Company & Ideal Buyer Lead Enrichment",
"nodes": 24,
"category": "Sales",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 2ed8e80b-3e36...
About the Author
Free n8n Workflows Official
System Admin
The official repository for verified enterprise-grade workflows.
Statistics
Related Workflows
Discover more workflows you might like
Typeform to HubSpot Lead Qualification & Gmail Follow-up
Streamline your lead capture process by automatically syncing Typeform submissions to HubSpot. Qualify leads based on their interest and send personalized follow-up emails instantly. This workflow ensures no lead is missed and interested prospects receive immediate attention.
AI-Powered Upwork Proposal Automation Suite
This n8n workflow leverages AI to automate the entire freelance proposal process, from crafting personalized application text to generating professional Google Doc proposals and visual workflow diagrams. It significantly reduces manual effort, allowing freelancers to scale their client acquisition rapidly and effectively.
Automate Local Business Outreach with AI-Powered Yelp Scraper
This workflow automates the process of scraping local business details from Yelp using AI, then leverages that data to send personalized partnership proposals via Gmail. It's perfect for sales and marketing teams looking to streamline lead generation and outreach campaigns.