UTM Link Creator, QR Code Generator, and Scheduled Google Analytics Reports
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This workflow automates the creation of UTM-tagged URLs, generates QR codes for easy sharing, and schedules regular Google Analytics reports to track campaign performance. It simplifies marketing link management and provides valuable campaign insights.
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About This Workflow
Overview
This n8n workflow is designed to streamline marketing campaign management by automating the creation of UTM-tagged URLs, generating corresponding QR codes, and setting up scheduled reports from Google Analytics. It helps users easily track the effectiveness of their marketing efforts by ensuring all links are properly tagged and that performance data is regularly analyzed and reported.
The workflow begins with a manual trigger or can be scheduled. It uses a Set node to define campaign parameters (website URL, source, medium, name, term, ID), a Code node to construct the UTM-tagged URL, and then stores this URL in an Airtable database using the Airtable node. Simultaneously, it generates a QR code for the UTM link using an external API via the HTTP Request node. The second part of the workflow is triggered by a Schedule node, which pulls data from Google Analytics using the Google Analytics node. This data is then processed and summarized by an AI agent (OpenAI Chat Model and Agent nodes) and sent as an executive summary report to a specified email address (Gmail) via the Gmail node.
Key Features
- Automatically generates UTM-tagged URLs from defined parameters.
- Creates scannable QR codes for each UTM link.
- Stores generated UTM links in an Airtable database for record-keeping.
- Schedules regular Google Analytics reports for campaign performance analysis.
- Utilizes an AI agent to generate executive summaries of Google Analytics data.
- Sends summarized reports to a designated email address.
How To Use
- Configure UTM Parameters: In the
Set UTM Parameters For Linknode, define yourwebsite_url,campaign_id,campaign_source,campaign_medium,campaign_name, andcampaign_term. - Database Integration: Set up the
Submit UTM Link To Databasenode with your Airtable base and table, ensuring theURLfield matches theutmUrloutput from theCreate UTM Link With Parametersnode. - QR Code Generation: Configure the
Create QR Code With Submitted QR Linknode to use the generated UTM URL. - Google Analytics Integration: In the
Google Analyticsnode, specify your Property ID and the desired metrics and dimensions (e.g., sessions, sourceMedium) for reporting. - AI Analysis Configuration: Adjust the
Google Analytics Data Analysis Agentnode, particularly thesystemMessage, to tailor the executive summary format and tone. - Email Configuration: Set up the
Send Summary Report To Marketing Managernode with the recipient's email address and the desired subject line. - Scheduling: Configure the
Schedule Google Analytics Report To Marketing Managernode to define how often the reports should be generated and sent. - Trigger Workflow: The
Create UTM Link & Send To Databasenode can be used to manually trigger the link and QR code generation process.
Apps Used
Workflow JSON
{
"id": "795a33ba-7632-40bc-8bf9-2f7fdff9f737",
"name": "UTM Link Creator, QR Code Generator, and Scheduled Google Analytics Reports",
"nodes": 0,
"category": "Marketing Automation",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
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