UTM Link Creator & QR Code Generator with Scheduled Google Analytics Reports
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Automates the creation of UTM-tagged links, stores them in Airtable, generates QR codes, and schedules Google Analytics reports for marketing analysis.
About This Workflow
This workflow is designed to streamline marketing campaign tracking. It begins by allowing manual input of UTM parameters to construct a unique tracking URL. This URL is then saved to an Airtable database for record-keeping and a QR code is generated for easy sharing and campaign deployment. Concurrently, the workflow is set up to schedule regular Google Analytics reports, which are then analyzed by an AI agent to provide an executive summary of key insights and recommendations. This integrated approach ensures comprehensive tracking and performance analysis of marketing efforts.
Key Features
- UTM Link Generation: Dynamically creates UTM-tagged URLs based on provided parameters (website URL, campaign ID, source, medium, name, term).
- Database Storage: Saves generated UTM links to an Airtable base for organized tracking.
- QR Code Creation: Generates QR codes for each unique UTM link using an external API.
- Scheduled Google Analytics Reporting: Sets up scheduled retrieval of Google Analytics data.
- AI-Powered Data Analysis: Utilizes an AI agent to analyze Google Analytics data and generate an executive summary with insights and recommendations.
- Email Reporting: Sends the AI-generated summary report to a designated marketing manager via Gmail.
How To Use
- Configure UTM Parameters: Start by running the
Create UTM Link & Send To Databasemanual trigger. Then, manually set the required UTM parameters in theSet UTM Parameters For Linknode (website URL, campaign ID, source, medium, name, term). - Generate Links and QR Codes: The
Create UTM Link With Parametersnode will construct the UTM link. This link will be submitted to Airtable via theSubmit UTM Link To Databasenode and a QR code will be generated using theCreate QR Code With Submitted QR Linknode. - Schedule Analytics Reports: The
Schedule Google Analytics Report To Marketing Managernode is set up to trigger the reporting process. You can configure the schedule in theruleparameter. - AI Analysis and Reporting: The scheduled report data will be fed into the
Google Analytics Data Analysis Agentwhich will analyze it based on the provided system message. The resulting summary will be sent to the marketing manager via Gmail using theSend Summary Report To Marketing Managernode.
Apps Used
Workflow JSON
{
"id": "43c43875-b598-408c-8bea-be6198ddceb8",
"name": "UTM Link Creator & QR Code Generator with Scheduled Google Analytics Reports",
"nodes": 19,
"category": "Marketing",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 43c43875-b598...
About the Author
SaaS_Connector
Integration Guru
Connecting CRM, Notion, and Slack to automate your life.
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