Automate Lead Enrichment and CRM Updates from ConvertKit
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Seamlessly enrich lead data from ConvertKit subscriptions and update your HubSpot CRM. This workflow automates company enrichment and ensures accurate lead and company records, preventing duplicates and enriching existing data.
About This Workflow
This n8n workflow is designed to streamline your sales and marketing operations by automating the process of enriching leads captured via ConvertKit. When a new subscriber joins a specified ConvertKit form, the workflow automatically enriches their company information using Clearbit, then checks HubSpot for an existing company. If the company doesn't exist, it's created with enriched data. Existing companies are updated, and the contact is upserted or updated with the correct company association in HubSpot. This ensures your CRM is always up-to-date with rich company insights, enabling more targeted outreach and personalized customer experiences.
Key Features
- Automated Lead Capture: Triggers directly from ConvertKit form subscriptions.
- Intelligent Data Enrichment: Leverages Clearbit to gather detailed company information.
- Smart CRM Integration: Seamlessly connects with HubSpot to search, create, and update companies and contacts.
- Duplicate Prevention: Checks for existing companies to avoid data redundancy.
- Comprehensive Data Mapping: Captures and maps a wide range of company attributes from enrichment to CRM.
How To Use
- Setup Credentials: Ensure you have valid credentials for Clearbit, HubSpot, and ConvertKit configured within n8n.
- Configure ConvertKit Trigger: Set the
eventtoformSubscribeand specify theformIdfor the ConvertKit form you want to monitor. - Customize Data Mapping: Review the mapping in the
Enrich companyandCreate/Update companynodes. Adjust the fields to align with your specific data enrichment needs and HubSpot properties. - Map Email Field: In the
Upsert leadandUpsert contactnodes, ensure the email field is correctly mapped from your ConvertKit trigger data. - Test and Deploy: Click 'Test workflow' to verify each node's functionality and then activate the workflow for continuous automation.
Apps Used
Workflow JSON
{
"id": "9dea2bfc-ac78-47cb-a253-267a1e7774d1",
"name": "Automate Lead Enrichment and CRM Updates from ConvertKit",
"nodes": 23,
"category": "Sales",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 9dea2bfc-ac78...
About the Author
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Building complex chains with OpenAI, Claude, and LangChain.
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