Automated Company Data Enrichment and Hubspot Integration
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Streamline your sales process by automatically enriching company data and pushing it to Hubspot. This workflow leverages existing company information to gather deeper insights and maintain an up-to-date CRM.
About This Workflow
This n8n workflow, "Enrich Company Data," is designed to automate the critical task of gathering and updating company information. It begins by processing incoming data, likely from a form submission, to extract relevant company identifiers such as domain and LinkedIn profiles. Subsequently, it calls an external workflow to retrieve detailed company information using these identifiers. This enriched data is then seamlessly integrated into Hubspot, ensuring your CRM is always populated with the most accurate and comprehensive company profiles. The process is designed for efficiency, reducing manual data entry and providing your sales team with actionable intelligence.
Key Features
- Automated Data Enrichment: Automatically fetches detailed company information based on initial data points.
- Hubspot Integration: Seamlessly upserts enriched company data into your Hubspot CRM.
- Customizable Data Mapping: Allows flexible mapping of fields for accurate data transfer.
- Workflow Reusability: Leverages existing n8n workflows for modularity and efficiency.
- Clear Workflow Visualization: Includes sticky notes to explain key processing steps.
How To Use
- Trigger Setup: Configure the 'On form submission' node to be triggered by your preferred form submission method.
- Company Info Retrieval: Ensure the 'Company info' node correctly maps the incoming form data (e.g., 'Company domain', 'Company LinkedIn') to the 'AIRTOP — Extract company data and calculate ICP' sub-workflow.
- Hubspot Integration: Verify that the 'Save company Hubspot' node is correctly configured to map the enriched company data (e.g., 'name', 'website', 'linkedin', 'icp_score') to the 'AIRTOP — Upsert company in Hubspot' sub-workflow.
- Review and Test: Carefully review the data mapping for both sub-workflows and test the automation with sample submissions to ensure data accuracy and integrity in Hubspot.
Apps Used
Workflow JSON
{
"id": "4e25131c-d099-48cb-81d7-3d6d1bf36d35",
"name": "Automated Company Data Enrichment and Hubspot Integration",
"nodes": 29,
"category": "Sales",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
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ID: 4e25131c-d099...
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