Automate Lead Enrichment and ICP Scoring with Airtop and LinkedIn
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Streamline your sales process by automatically enriching new leads with detailed personal data from LinkedIn and scoring them against your Ideal Customer Profile (ICP). This workflow leverages Airtop's LinkedIn capabilities for powerful lead qualification.
About This Workflow
This n8n workflow is designed to automate the critical steps of lead enrichment and Ideal Customer Profile (ICP) scoring, directly integrating with Airtop's powerful LinkedIn functionalities. By triggering on a simple form submission with essential contact information, or via an existing workflow, it initiates a multi-stage process. First, it accurately identifies and retrieves a prospect's LinkedIn profile URL. Subsequently, it extracts comprehensive personal data from that LinkedIn profile. Finally, it applies sophisticated ICP scoring to evaluate the lead's fit for your business. This ensures your sales team focuses on the most qualified and promising prospects, significantly boosting efficiency and conversion rates.
Key Features
- Automated Lead Data Enrichment: Instantly gather detailed personal and professional data from LinkedIn profiles.
- Intelligent ICP Scoring: Automatically assess the suitability of leads against your defined Ideal Customer Profile.
- Seamless Airtop Integration: Leverages Airtop's browser profiles for secure and efficient LinkedIn data extraction.
- Flexible Trigger Options: Initiate the workflow via a simple web form or as part of a larger automation sequence.
- Streamlined Sales Funnel: Prioritize high-potential leads, saving valuable sales team time.
How To Use
- Configure Trigger: Choose to trigger the workflow via the 'On form submission' node (configure your form fields: Person Name, Work Email, Airtop Profile) or the 'When Executed by Another Workflow' node.
- Unify Parameters: Ensure that input parameters from either trigger are consistently mapped to internal variables like
Person_name,Work_email, andAirtop_profile. - Find LinkedIn URL: Utilize the 'Find Person Linkedin URL' node, passing the
Person_info(combined name and email) andAirtop_profileto discover the prospect's LinkedIn profile URL. - Extract Person Data: Employ the 'Extract Person Data' node, feeding it the discovered
Linkedin_URLand yourAirtop_profileto pull detailed information. - ICP Scoring: Run the 'ICP Scoring' node with the
Linkedin_URLandAirtop_profileto generate an ICP score for the prospect. - Merge Data (Placeholder): Connect the output of the extraction and scoring nodes to a 'Merge' node or subsequent nodes to consolidate and utilize the enriched data (e.g., send to CRM, trigger follow-up emails).
Apps Used
Workflow JSON
{
"id": "c2c56d97-37b4-4805-aa09-2cea70cce22e",
"name": "Automate Lead Enrichment and ICP Scoring with Airtop and LinkedIn",
"nodes": 16,
"category": "Sales",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: c2c56d97-37b4...
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