Smart Lead Qualification and Outreach Workflow
detail.loadingPreview
Automate your lead generation and qualification process with this powerful n8n workflow. Seamlessly capture leads via a custom form, verify their legitimacy with Hunter, score their potential with MadKudu, and engage qualified leads with personalized outreach via Gmail, all while logging activities in HubSpot.
About This Workflow
This n8n workflow is designed to streamline your sales funnel by intelligently qualifying incoming leads. It begins with a customizable form trigger to capture new leads. Each submission is then validated using Hunter to ensure email authenticity. The workflow leverages MadKudu to score leads based on their fit, allowing you to prioritize your efforts. For leads exceeding a certain score threshold, an automated, personalized outreach email is sent via Gmail, and engagement is meticulously recorded in HubSpot. This end-to-end automation empowers your sales team to focus on high-value prospects and close more deals faster.
Key Features
- Customizable Lead Capture: Utilize the built-in n8n form trigger or integrate with your existing forms (Typeform, Google Forms, etc.).
- Automated Email Verification: Ensure lead data quality with Hunter's email verification service.
- Intelligent Lead Scoring: Prioritize prospects with MadKudu's advanced customer fit scoring.
- Personalized Outreach: Send targeted, automated emails to qualified leads using Gmail.
- Seamless CRM Integration: Automatically log all engagements and lead data in HubSpot.
How To Use
- Connect Your Credentials: Add your MadKudu, Hunter, and Gmail API credentials within n8n.
- Configure HubSpot OAuth2: Follow the provided n8n documentation to set up your HubSpot OAuth2 credentials.
- Customize the Form: Adjust the
n8n Form Triggernode's title and fields, or replace it with your preferred form integration. - Define Email Content: Edit the
Set keysnode to personalize the outreach email's HTML content, subject line, and sender details. - Adjust Scoring Threshold: Modify the
if customer fit score > 60node to set your desired MadKudu score threshold for outreach. - Test and Activate: Click 'Test Workflow' and submit a test lead via the form. Verify the output in your Slack channel and check HubSpot for engagement records. Once satisfied, activate the workflow for production use.
Apps Used
Workflow JSON
{
"id": "9921a757-8660-422e-ab10-c98514d75f32",
"name": "Smart Lead Qualification and Outreach Workflow",
"nodes": 17,
"category": "Sales",
"status": "active",
"version": "1.0.0"
}Note: This is a sample preview. The full workflow JSON contains node configurations, credentials placeholders, and execution logic.
Get This Workflow
ID: 9921a757-8660...
About the Author
SaaS_Connector
Integration Guru
Connecting CRM, Notion, and Slack to automate your life.
Statistics
Related Workflows
Discover more workflows you might like
Typeform to HubSpot Lead Qualification & Gmail Follow-up
Streamline your lead capture process by automatically syncing Typeform submissions to HubSpot. Qualify leads based on their interest and send personalized follow-up emails instantly. This workflow ensures no lead is missed and interested prospects receive immediate attention.
Automated Smart Lead Qualification and Hot Lead Alerts
Instantly qualify inbound leads from your forms by automatically verifying emails, scoring customer fit with MadKudu, and alerting your sales team about high-potential prospects via Gmail. Streamline your lead funnel and ensure your sales team focuses on the hottest opportunities.
Automate LinkedIn Job Change Monitoring and Role Classification
Proactively track career shifts within your LinkedIn network. This n8n workflow utilizes Airtop to automatically extract detailed job change information, including new positions, LinkedIn profiles, and functional classifications, enabling timely outreach and CRM updates.